Online Grocery Shoppers Are Willing to Pay Double the Fee to Improve Delivery Time Precision by One Hour

CAMBRIDGE, Mass., Aug. 23, 2021 /PRNewswire/ — The long-held assumption that speed is the most important online delivery factor for e-commerce customers is upended by new research released in an article today by MIT Sloan Management Review. During the early COVID-19 lockdowns, committing…

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